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Author Archives: Arda Gözüpek

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Why perfectionism can kill your idea?

Entrepreneurship & Idea ValidationBy Arda Gözüpek9 July 2025

Why perfectionism can kill your idea? We all want to do our best when we’re passionate about a task or an idea. It feels critical to think through every potentially important detail and not missing any point. This feeling usually appears when we value something relatively higher than the “normal” ideas, so as a result…

How can you implement AI to your startup product?

AI & InnovationBy Arda Gözüpek6 December 2024

How can you implement AI to your startup product? AI is a powerful technology that can help startups create innovative and competitive products. However, implementing AI is not a trivial task. It requires careful planning, execution, and evaluation. Here are some steps that can guide you in your AI journey: Define your problem and goal.…

Why users don’t want to use your app?

MVP & Product DevelopmentBy Arda Gözüpek27 September 2024

Why users don’t want to use your app? Sometimes entrepreneurs think they have the resources and ideas to be able to successfully create an application from scratch and provide value to our users and in some occasions they can succesfully deal with all the investments and development phase and it seems like the app is built and ready…

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Smartup Network is a team of entrepreneurs that have experience in building and selling startups. Our mission is to support entrepreneurs with bright ideas who don't have the proper team to turn their ideas into products. Our three main areas of expertise are:

Product Development
We build their products for entrepreneurs whether they are at idea stage or post-MVP stage.

Product Management
We work alongside entrepreneurs to find the ideal product user experience for their target markets.

So far, we have had the opportunity to build startup 70 products in 16 countries, for entrepreneurs from all over the world including San Francisco, Seattle, Amsterdam, Berlin, Dusseldorf, Copenhagen, Dubai, Johannesburg, Accra, Quito and Istanbul. You can find some of the latest successes of our entrepreneurs' apps through this link.

Smartup Network partners with well known startup hubs all over the world, including but not limited to, Switzerland-based Seedstars, which supports startups in developing countries, Boston New Technology Group in the United States and Impact Hub Istanbul, the world-renowned startup hub for social entrepreneurs.

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